SEO and user experience of websites. In the latest installment of the “SEO Made Easy” video series. Google’s Martin Splitt provides valuable insights for optimizing your website structure.
The first tip is to use descriptive anchor text for internal links. This helps both users and search engines better understand where the link is going and what content to expect.
The second tip concerns the role
Of internal links themselves. Internal links guide users and search engines around your pages. which improves navigation and allows search engines to more easily index and rank your website content.
The third tip focuses on balancing the number of links. Too many links can overwhelm users and make it difficult to navigate the page. It’s important to find the right balance that makes navigation easy without being overwhelming.
Strategic internal linking will highlight your most valuable content and ensure that it is quickly identified by both users and search engines. Additionally. internal linking can help search engines understand the relationships between pages. which can lead to better rankings in search results. Implementing these simple guidelines can go a long way toward improving your website’s SEO and overall usability.
Google search revenue grew 14% in Q2 2024
Alphabet reports strong Q2 2024 special database results: Google search revenue up 14% . cloud value surpasses $10 billion. Alphabet continues to focus on AI innovation. a key focus across all products. This strategic focus on AI helps strengthen the company’s market position and increase its competitive advantage. Overall Q2 results confirm that Alphabet is on track for sustainable growth and innovation in a dynamic technology landscape.
Updated Bing search with artificial
Bing’s updated AI-powered search will be a welcome change for SEOs and website owners. as the layout preserves click-throughs to websites. Bing is introducing a new version of generative search that displays information in an money is slipping through your fingers: how to find hidden losses and turn them into profits intuitive way that encourages exploration. but also prioritizes click-throughs from search results to websites.
By getting to know your target audience well, you’ll know which social media platforms they prefer. Your business may be better suited to visually-oriented networks like Instagram, or you may gravitate toward creating a video marketing strategy on YouTube. Start with one channel and expand your presence when you’re ready.
Create and share high-quality content
In addition to providing valuable information to your audience, your content should also be visually appealing. So, use good lighting and cyprus business directory quality audio for photos and videos. Check your text for typos and make sure it’s in line with your brand’s voice and resonates with your audience. Keep your brand’s , and graphic design elements. Spending more time sharing high-quality content will pay off as your brand grows.