Voice Follow-Ups After Major Purchases
After a customer makes a major purchase. maintaining engagement through thoughtful communication is key to building long-term loyalty. Voice follow-ups—whether […]
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Call-Based Campaigns for Renewal Offers
Renewal offers are a critical touchpoint for subscription-based businesses. service providers. and any company relying on recurring revenue. While emails
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Using SMS to Suggest Complementary Products
In today’s competitive retail landscape. personalized marketing is essential to capture customer attention and drive additional sales. SMS marketing stands
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Cross-Referencing Call Data with Lead Intent
Lead intent refers to the signals and behaviors that indicate how interested or ready a potential customer is to make
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Automated Call Scoring for Sales Reps
Automated call scoring is a technology-driven process that evaluates sales calls using artificial intelligence (AI) and machine learning algorithms to
Digital marketing
Google recently shared three key tips for effective internal linking
SEO and user experience of websites. In the latest installment of the “SEO Made Easy” video series. Google’s Martin Splitt
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Launches SearchGPT: An AI-Powered Search Prototype
OpenAI launches SearchGPT . an AI-powered search prototype that offers direct answers with citations. OpenAI is launching SearchGPT. an AI-powered
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How to prevent artificial intelligence from taking over content
Artificial intelligence offers exciting opportunities. but it also raises understandable concerns. particularly regarding the potential for generative AI models to
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Marketing, emotional and reputational losses
The marketing tactics and channels you used are no longer generating the same types of revenue for your organization. The
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How to get better email deliverability?
Even if you have a robust email marketing campaign that is a key part of your business outreach strategy. approximately
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What affects email deliverability rates?
A sender reputation score is a number assigned by your ISP that indicates the likelihood of sending spam. The higher
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Building and maintaining an email reputation
Just like with reputations in real life. it can take a long time to repair the damage – so it’s